Social marketing and promotions software company Votigo recently expanded its platform to provide a full cross-network publisher, conversation manager and analytics tools. Votigo co-founder and CEO Mike La Rotonda tells us it has long been part of the company’s vision to offer these additional services, but it had been previously focused on building out its promotional app suite. Votigo, began as a video-focused UGC community site in 2006, but after the launch of the Facebook platform, found success providing technology to help companies run online promotions.

Nodejitsu announced a long awaited public beta for its Node.js platform cloud service this week. The service can be run from private or public clouds, including Amazon Web Services, Joyent and Rackspace.

Popular car service Uber is delivering ice cream today only to promote their newly diversified private rides. Last week, Uber expanded its fleet from Lincoln Town Cars to SUVs and hybrids in an additional service called “Uber X.” To market the change, Uber is offering on-demand ice cream to users, ordered and paid for through their app, in Boston, Chicago, New York City, San Francisco, Seattle, Toronto, and Washington D.C

Dalton Caldwell is a very smart guy who has been a prominent entrepreneur and programmer on the Silicon Valley scene for a while now, so any time he announces a new project you can pretty much tell it is going to be newsworthy.

Facebook has begun rotating ads in the right sidebar if users remain on the same page for a while. “We recently made a change to some pages that show ads on Facebook that allows ads to be replaced with others after an extended period of time,” a Facebook spokesperson told ClickZ , which first reported the story

Lightspeed Venture Partners  has had a phenomenal run  in the next generation storage market.

Competition in the tablet space has been heating up for a while now, and it’s not just the big guys that are feeling the strain. Take the tumultuous story of OGT Mobile, for instance — they tried to make their mark on the industry by creating their own Android tablet, but just couldn’t see the project through.

The lore is that news doesn’t really break at Allen and Co’s Sun Valley mogul retreat, but it definitely gets made. Everywhere you look there’s an interesting pairing of successful individuals hanging out, which is what you’d assume would happen at a convergence of hundreds of the most powerful media, entertainment and technology elite. A conversation here can often turn into tomorrow’s front page headline or top  Techmeme hit . From Sheryl and Sergey taking a stroll, to New Jersey Governor’s Chris Christie chilling post bar with Activision’s Bobby Kotick to Peter Thiel and Palantir’s Alex Karp grabbing a coffee between panels at the lodge, one finds themselves in a constant state of wanting to find out about what everyone’s talking about

Some Facebook canvas games are testing a new “start now” function to let users begin playing games immediately without the roadblock of a permissions dialog.

Gillmor Gang – Robert Scoble, John Taschek, Keith Teare, and Steve Gillmor. Recording live at 1pm Pacific.