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Pinterest, Warby Parker And Stripe Are The Rising Stars of SecondMarket In A Post-Facebook IPO World

Posted on 03 May 2012

SecondMarket, which has served as a hub for transactions of pre-IPO Facebook stock for a few years, will have to find some new venture-backed companies to pique investor interest this year. While Facebook is a big loss , there are plenty of other startups that have become hot prospects. The New York-based company, which arranges secondary sales of stock in venture-backed or privately-held companies, said Pinterest, Warby Parker and Stripe are the companies that have attracted the most new interest in the last quarter, according to this report.

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New this week on the Inside Network Job Board: Nixon Peabody, Courier.com, SponsorPay and more

Posted on 25 April 2012

The  Inside Network Job Board  is dedicated to providing you with the best job opportunities across social and mobile application platforms. Here are this week’s highlights from the  Inside Network Job Board , including positions at:  Courier Publishing , Nixon Peabody ,  SponsorPay , Warner Brothers ,  Circle of Moms ,  Kobojo ,  Kixeye , Nuukster ,  EA ,  Machine Zone , GameHouse ,  King.com , Senior Internet Marketing Manager Senior Communications Manager Senior Agency Sales Executive Product Manager, Digital Games UI Developer Lead Game Developer (H/F) Technical Director of Game Engineering Senior Accountant – Revenue

Word of Mouth Still Most Trusted Resource Says Nielsen; Implications for Social Commerce

Posted on 16 April 2012

Nielsen’s latest Global Trust in Advertising report repeats findings from previous years – people don’t trust advertising, at least not as much as they trust recommendations from friends and consumer opinions expressed online. According to the report, which surveyed more than 28,000 Internet respondents in 56 countries, 92 percent of consumers say they trust recommendations from friends and family above all other forms of advertising – an increase of 18 percent since 2007. Online consumer reviews rank as the second most trusted source, with 70 percent of global consumers surveyed online indicating they trust messages on this platform, an increase of 15 percent in four years.

Titanic on Facebook Would Make Dollars Go On And On Says Milyoni

Posted on 13 April 2012

It comes as no surprise that Titanic  is one of the biggest grossing films ever. With the anniversary of the ship’s sinking coming up this Sunday and the movie’s recent release in 3D,  Titanic  super fans are coming out of the woodwork and also spawning some newbies.

Statistics Say: Facebook Fans Are Your Most Valuable Customers

Posted on 12 April 2012

Useful study from Forrester Research’s  Gina Sverdlov on Facebook fan-economics.  Using regression techniques, the study provided evidence to support the insight that your Facebook fans are more your most valuable customers (customer value = purchase value + referral value).

A Picture Worth a Billion Dollars: The Social Commerce Future of Facebook’s Instagram an InstaBuy button?

Posted on 11 April 2012

Today’s article is sponsored by  Milyoni : The Leader in Social Entertainment Hot on the heels of the picture-tastic Facebook Timeline rollout for business pages, Facebook has snapped up photo-sharing app Instagram for $1bn. Apparently, text-heavy Facebook has seen the future – and it’s in pictures as well as words. Is this Facebook’s MySpace moment, buying an 18 month old app with no revenue for $1bn – or a smart purchase to sediment Facebook’s position as the largest photo sharing and storage app on the planet?

Speed Summary: Social Impact Study, Replicator Theory and the Share-To-Purchase Funnel [Infographic]

Posted on 10 April 2012

In cognitive philosophy “ a scholar is just a library’s way of making another library “.  Libraries need scholars to replicate.  In a similar way, in social commerce “a customer is just a business’s way of making another customer”.

Keen On… Bruce Schneier: How The Internet Allows Us To Scale Trust [TCTV]

Posted on 16 March 2012

Trust me on this one. There are few people who have given trust and reputation more thought than security expert Bruce Schneier . His latest book, Liars And Outliers , asks the question of how society functions when we can’t trust each other

How Facebook Got Its Green Back [Sustainability Infographic]

Posted on 16 March 2012

Today Facebook released an  animated infographic about its ongoing journey to sustainability , explaining “2010 marked an awakening for Facebook’s sustainability efforts”. As viewers scroll past green stats like that 47% of Facebook employees commute via alternative methods, birds flutter and bikes whiz by. Designed by digital consultancy Beyond , the new graphic also notes Facebook’s sustainable data centers, efficient photo storage, and solar-powered campus. The infographic quietly implies that before 2010, Facebook was too focused on scaling to make going green a priority.

Apple Prepares To Pull Evi From App Store. Did It Slap-Down Siri?

Posted on 26 February 2012

Last month we reported on the launch of Evi , a new iPhone ( iTunes link ) and Android app ( link ) which was very Siri-like in its capabilities. Maybe it was too good at acting like Siri?

 

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