David Cameron, the British Prime Minister, has sent his first tweet. Despite joining Twitter in January 2010 his verified account had never tweeted anything — until a few moments ago, when he said this:
I’m starting Conference with this new Twitter feed about my role as Conservative Leader. I promise there won’t be “too many tweets…”
— David Cameron (@David_Cameron) October 6, 2012
The “too many tweets…” comment is a reference to a radio interview in 2009 in which Cameron was asked for his views on Twitter, and whether he might start tweeting, and he replied: ”The trouble with Twitter, the instantness of it – too many twits might make a twat.” (The Guardian has a video clip of the moment here.)
Use of the word “twat” on a live breakfast radio show got Cameron into a spot of instant hot water — and he subsequently apologised for his choice of words.
The PM’s office tweets coalition government-related policy pronouncements and updates from the @Number10gov account. But of course Cameron can’t use an official government channel to discuss Conservative Party-specific issues — hence his need to kick-start @David_Cameron.
Why Cameron feels the need to open up a personal communication channel now — with the specific aim of discussing his role as leader — can be explained by growing rumblings of discontent in the Conservative party about the direction of his leadership.
A report in today’s Guardian notes that two of Cameron’s most senior cabinet colleagues are backing a group calling for a major overhaul of his leadership strategy.
Conservative party traditionalists have been angered by his attempts to modernise party policy – which makes it all the more apt Cameron has taken to Twitter — the epitome of a modern digital communications medium — to try to silence his critics. This is ‘put up or shut up‘ in the social network era.
Update: Cameron’s second tweet, sent within hours of the first — nailing his colours to the Tory modernising mast (by announcing £140m in red-tape busting funds for NHS nurses) — is a textbook example of photo opportunity politicking:
Article courtesy of TechCrunch
Update: The live event has event. We will put an archived video below if it becomes available.
James Cameron, director of the just-released 3D version of Titanic, as well as Aliens, Terminator, Avatar and so many other major blockbusters, is spilling some secrets today. He’s speaking at the National Association of Broadcasters convention in Las Vegas about how to make money making 3D movies. The event starts live at 10:30am PT.
The original “Titanic” and the 3D re-release has just passed $2 billion in lifetime ticket sales. The only other movie to top $2 billion is Cameron’s “Avatar.”
His company, Cameron | Pace Group (CPG), with his partner Vince Pace, has been a leader in 3D technology. They have been involved in more than 200 sports productions and dozens of feature films.
Making money doing 3D hasn’t been easy. But, Cameron has figured out a way to make it work. In the past, he has told Hollywood to stop making trash 3D movies.
The NAB program describes the session saying:
CPG will reveal the strategy and the details behind 5D productions, including the ESPN Winter X Games where 35 rigs were used to accomplish the largest 5D production in history. See how only the 5D methodology enables broadcasters to increase revenue by integrating 3D into their existing 2D business model.
TechCrunch is getting our own exclusive interview with Cameron later today. If you have some good questions for him, put them in the comments and we’ll try to ask as many as possible.
Article courtesy of TechCrunch