Tag Archive | "family"

The Sync Smartband Is A Health And Location Tracking Device For Both Kids And Grown-Ups

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Mamabear Raises $1.4 Million For A Parenting App That Monitors Children’s Social Media Use And More

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Jibo Family Friendly Robot Aims To Give Artificial Intelligence A Cutesy Face

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Google IO Protester Stopped The Conference Claiming To Be Jack Halprin Eviction Victim

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Dolby Family Launches Institutional Venture Fund

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A Badass Darth Vader Is Running The Internet Party Of Ukraine

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Report: Nike and a grandma are skyrocketing on Instagram

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Socialbakers, a Facebook Preferred Marketing Developer, took a look at the top-performing brands on Instagram, finding that Nike was the fastest-growing company in April, but an 80-year-old grandma is also a force on the photo-sharing platform.

On the brands side, Socialbakers found that Nike grew by more than 300,000 followers in April, topping the likes of Forever 21, H&M, Victoria’s Secret and Adidas.

instagram-report-apr14-growthHowever, on an even cooler note, an 80-year-old woman fighting cancer saw her Instagram fanbase grow by more than 144,000 followers. Grandma Betty has an account managed by her grandson, who wanted a way to document her life as she fights the disease. The account is a way for her family to fundraise for cancer treatments and show Betty crossing items off her bucket list.

Socialbakers compared one of Grandma Betty’s posts to a post from GoPro, finding that she was able to generate more comments with a smaller fanbase:

While GoPro’s post had many more interactions, the account also had a fan base about 2.5 times as large as Grandma Betty’s at the end of the month. So, Grandma’s best content, which captures her appeal and her product in a simple setting, was actually the more engaging post. Notice also how much more people were commenting on Grandma’s post compared to GoPro’s – almost twice as much, and more than 4× what you would expect given the two posts’ total interactions and the size difference between the two pages’ fan bases. This points to how much time people spent engaging with this content.

Socialbakers also checked out the most-used hashtags by brands, showing just how international Instagram is.

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Some other findings from Socialbakers’ April report:

Top 5 brand categories by engagement rate

  1. Household goods (6.28 percent)
  2. Airlines (5.99)
  3. Auto (5.86)
  4. Fast-moving consumer goods (5.67)
  5. Sporting goods (5.18)

The top brand on Instagram, in terms of followers? Victoria’s Secret.

Image courtesy of Jeremiah Warren on YouTube.

Article courtesy of Inside Facebook

Kurbo Health Debuts A Mobile Service To Help Fight Childhood Obesity

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FarFaria Brings Hundreds Of Children’s Books To Android

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Top 25 Facebook pages: April 2014 — Shakira is now Facebook’s most-liked person

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Shakira

Last month, we talked about how Shakira’s Facebook fanbase was rapidly growing. Now, according to PageData, Shakira is Facebook’s most-liked person, with 87.7 million fans on the social network.

Shakira’s Facebook page has gained nearly 1 million fans in the past week and passed Rihanna as the person with the most likes on Facebook. She still trails Facebook for Every Phone and Facebook’s own page.

Shakira officially earned the honor on March 21 and shared the news with her fans in a post.

Discover which Facebook pages have the most likes by clicking below.

# Name Total Likes  Daily Growth Weekly Growth
1     Facebook for Every Phone 413,741,416 +539,003 +3,832,024
2     Facebook 144,365,483 +68,665 +445,543
3     Shakira 87,849,760 +134,672 +993,727
4     Rihanna 86,462,819 +18,811 +134,589
5     Eminem 84,660,986 +66,106 +494,914
6     Coca-Cola 80,905,045 +32,848 +311,955
7     YouTube 78,947,450 +13,527 +103,068
8     Cristiano Ronaldo 76,786,141 +52,956 +448,098
9     Michael Jackson 72,133,022 +41,962 +362,873
10     The Simpsons 71,717,070 +22,210 +155,666
11     Vin Diesel 70,830,125 +72,704 +524,041
12     Texas HoldEm Poker 70,247,014 +2,840 +22,967
13     Harry Potter 69,870,527 +50,431 +378,574
14     Katy Perry 66,214,187 +48,562 +354,613
15     Will Smith 65,036,935 +27,886 +212,233
16     Candy Crush Saga 64,945,134 +59,030 +448,161
17     Justin Bieber 64,703,278 +59,410 +395,864
18     Lady Gaga 64,109,805 +32,529 +245,644
19     Linkin Park 61,001,390 +25,348 +181,692
20     FC Barcelona 59,626,939 +111,095 +835,835
21     Beyoncé 58,610,885 +56,782 +404,915
22     Bob Marley 58,454,270 +56,291 +407,666
23     Taylor Swift 58,024,730 +89,229 +652,435
24     Selena Gomez 57,466,759 +46,421 +312,781
25     Family Guy 55,604,989 +3,285 +26,138

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